Enrollment Growth & Community Outreach at Code Ninjas:
Overseeing marketing, sales, and design campaigns, resulting in a 29% increase in enrollments within the first year of employment, with a 42% lead-to-tour conversion rate and a 46% tour-to-enrollment rate—both surpassing franchise averages.
Graphic Design & Social Media
Developed flyers, newsletters, and infographics as the center’s in-house graphic designer. Curated content for Facebook and Instagram, leveraging trends to boost engagement and visibility in STEM education for children.
Enhanced communication strategies, resulting in a student retention increase from 87% to 94%. Led efforts to optimize the center’s environment, ensuring a welcoming experience that supported growth and customer satisfaction.
Newsletter graphics sent to interested parents advertising different programs offered:
Camp flyers designed to communicate detailed content with playful, child-friendly graphics to ensure readability:
Social media reels showcasing projects enrolled students created:
Led the creation of the JR Stripes curriculum for students aged 5-7, introducing a simplified system to enhance progress tracking. Collaborated with instructors to develop an accessible, engaging program independent of HQ.
Strategically marketed the new curriculum to parents, highlighting its age-appropriate design, resulting in a 56% increase in enrollment (from 27 to 42 students) within the first quarter of its launch through targeted outreach and visually appealing promotional materials.
